Self-Branding
[ October ]
[ Hi, my name is - ]
Nikolay Kirochkin
Product Designer with 3 years of experience in digital products and branding. Delivered 50+ projects across Europe and Russia — from landing pages to B2B interfaces. My work is grounded in product research, the target audience and business goals.
[ latest work ]
view all
[ EXPERIENCE ]
MedTech holding
Product Designer
[ nda ]
Product designer at a network of medical labs and clinics across Russia. Main focus: growing the clinics' existing medical information system into a full clinical ERP — from booking and the call center to inventory, finance, payroll and analytics, with booking aggregators connected.
[ what I did: ]
- Lead interface preparation: scenario research, design system and key screen layouts before development starts
- IP telephony integration into the branch form
- Design screens for settings, the price list, paying companies and inventory
- Build interfaces for visits, telephony, the call center, documents, marketing and invoices
- Work through complex forms and dashboards: payroll, patient records, analytics
- “Treatment programs” module: a 44-screen inventory, a user flow with a diagram, a 32-card specification
- Run UX audits of end-to-end scenarios and close interface gaps
Ardor agency
Product Designer
Product designer at an agency focused on clients from Latvia. Designed a multi-purpose admin panel for running a holding company, worked on e-commerce platforms and mobile apps, built UI kits and mood boards.
[ what I did: ]
- A multi-purpose admin panel for internal management of the holding's large companies
- Mood boards, wireframes and visual directions for products
- Large e-commerce platforms: user scenarios and interface solutions
- Mobile app design and UI kits
- Marketing materials: banners, print, promo visuals
- Working with EU clients: discussing requirements and presenting solutions
FDS Design
UX/UI & Graphic Designer
Created brand identities, guidelines and print materials, designed UX/UI for websites and digital services. Prepared portfolio case studies, presentations and commercial proposals, and communicated directly with clients.
[ what I did: ]
- Brand identities and design guidelines
- Print design: business cards, brochures, flyers and other marketing materials
- UX/UI for websites, landing pages and digital services
- Preparing and packaging portfolio case studies for Behance (30+)
- Animations for interfaces and web projects
- Presentations, brand documents and commercial proposals
- Social media design: posts, templates, avatars, covers and stories
- Client communication, presenting and defending design decisions
- Building websites in Tilda
Einzelwerk
UX/UI Designer
Worked in a Russian-German studio team on the Safetee project — prepared layouts for front-end, grew the UI kit and responsive versions of the interfaces. Gained experience working in a team with an art director and with clients from the EU.
Result:Safetee
[ what I did: ]
- Working in a team as a UI/UX designer
- Working with EU clients
- Preparing layouts for front-end and developer handoff
- Responsive versions of interfaces and growing the UI kit
- Scaling the design and keeping solutions consistent
- Working with the art director on the visual direction
[ hard skills ]
[ UX & product research ]
Competitive analysis, user interviews, JTBD, use cases, user flows, CJM, information architecture, wireframes, prototyping, usability testing. I work with qualitative and quantitative data and keep an eye on metrics.
[ UI & Graphic Design ]
- Figma
- Illustrator
- Photoshop
- After Effects
I work with typography, composition, color and grids — in interfaces and in print. Behind every decision I look for meaning and a metaphor. Advanced in Figma and Adobe — components, auto layout, design systems, print-ready files.
Basic motion design skills — After Effects and Lottie: I animate interfaces and banners, and put together showreels and presentations.
[ Development and tools ]
- Framer
- Tilda
- HTML / CSS
- Notion
I build sites in Tilda, TapTop and Framer. I know HTML and CSS — with Cursor and Claude I write components and custom solutions.
AI is part of my workflow: ChatGPT for copy, logic and research; Claude for development, writing code and building custom solutions; Midjourney and GPT for images; Kling for video.
To organize work I use Notion, FigJam and Miro.
[ SOFT SKILLS ]
- Attentive to detail and empathetic
- I take criticism and feedback well, draw conclusions and don't make the same mistake twice
- If I don't know something, I learn it fast
- I approach any task systematically, step by step
- Always for initiative and fresh solutions over clichés
- I can negotiate with people and find consensus
- I own my decisions and can estimate the scope of work
- I work well under uncertainty and tight deadlines
- Strong self-discipline: I structure all routine and work tasks and live by my calendar
- I read and watch a lot about design, follow what's happening in the field, collect references and go to events
- B2 English, actively improving it
[ contacts ]
- ui
- ux
- product
- interface
- visual
- identity